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March 15, 2024

Automated lead management

How Soraia Increased Productivity and Sales with an Innovative Strategy

Automated Lead Management

In today's dynamic business landscape, a company's success is closely linked to its ability to manage and convert leads efficiently and effectively. Acquiring new customers is a crucial process, and lead management challenges can often slow down operations and affect growth opportunities.

At Soraia, we have faced and solved the challenges related to inefficient lead management, significantly improving awareness strategies and conversions for a customer.

What were the Challenges:

  • Limited information about interesting potential contacts, causing a poor allocation of resources.
  • Difficulty tracking and closing deals, hampering sales growth.

Soraia's solution:

We overcame these challenges with the introduction of a fully automated spreadsheet with an intuitive dashboard. This has simplified the identification and categorization of leads, optimizing outreach strategies. The dynamic platform allows dynamic allocation of leads between sales agents and improved monitoring of deals from start to close.

Tangible Results:

The improved configuration is now adopted by several companies to revitalize their content marketing strategies, achieving remarkable results:

  • +100% new leads per week over a month.
  • +40% of daily calls, increasing the productivity of sales agents.
  • +30% of deals closed per week, boosting the overall growth of the entire agency.

Conclusion:

Thanks to Soraia's innovative approach, lead management has become a catalyst for significant growth. Soraia continues to drive innovation in the sector, providing tailor-made solutions to meet specific customer needs and improving productivity and overall sales.

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